Luc Geuten has been active as an entrepreneur for over 50 years. To this day, his name is associated with companies such as Carpetland, Brantano, AS Adventure, Pizzaland, Vanden Borre, Heytens, and others. He is currently passionately dedicated to the family business Mitiska (primarily private equity) and to supporting Mitiska REIM (a fund manager focused on retail parks and convenience real estate in Europe).